Rotterdam: transformation through architecture (part 1)

by Emiel van den Boomen on June 23, 2016

Near Hotel New York

The world we live in can sometimes be brutal and careless. But everybody has a right to ‘Schoonheid’ *. That’s how I want to design for people.” – Daan Roosegaarde (artist and innovator)

* ‘Schoonheid‘ is a special Dutch word that can be translated with beauty, aesthetics and purity at the same time…)

This is just one of many inspirational quotes from our recent press trip to the city of Rotterdam, the Netherlands. A trip that will also have you look at Rotterdam from a different angle: architecture & design!

Delftse Poort building

City in transformation

I love visiting cities. It’s the vibe I like, the structured chaos of millions who have to live together on a limited piece of land. The place where residential life moves higher and higher up in the sky to escape from the cluttered diversity on the ground. Cities are terrible to one, but poetic to others.

Erasmus bridge

Rotterdam is the largest city in the Netherlands. A city in transformation. Destroyed in World War II, it has shown a continuous drive to build, grow and transform. Within this transformation process it’s important to keep citizens connected to the urban change happening around them. Because sometimes it just goes to fast…

Wilhelminaplein metro

Cities are constantly evolving. The value of buildings is determined not only by the design they carry but also by the acceptance of city residents. The quality of living and the connection of residents to their city is the focus of many architects. It’s interesting to talk to architects and designers about their ambition and the process of creation, and that’s exactly what we did during this trip early June.


As part of our architecture & design press trip we visited wonderful places and met inspiring people. Thanks to Rotterdam Partners for the opportunity to meet architects, designers, innovators and artists and witness the transformation of Rotterdam from nearby.

Kop van Zuid

Rotterdam: make it happen

Rotterdam is not like Amsterdam. If you are traveling to the Netherlands and want to see something different, go and visit Rotterdam!

Dutch designer and artist Daan Roosegaarde compared both cities: “Amsterdam is a city that looks for confirmation the way they are. Rotterdam however, looks for what it can become.

Rotterdam station area

Click here to read all about architecture and art in Rotterdam!


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